My first reaction was shock. Of all the teams they could have chosen to put on their site, they chose our arch rivals? Are you kidding me? My next response was to vocalize my frustrations. I am a social media strategist. I own a company that specializes in assisting companies and organizations with their web presence and communications. So I did what all social media geeks do. I took my grievance to Twitter. I found the Belk Bowl on Twitter and fired off this Tweet:
ShelliMayfield Shelli Mayfield
Clearly the Belk Bowl understands the power of social media because within 20 minutes I got this response:
belkbowl Belk Bowl
I immediately went back to the website and to my delight, the header on the page had been changed to this:
I am a happy girl. I am happy because my beloved Wolfpack is going to a bowl game. I am happy that in this day and age of corporate management and technology overload, we have a way to communicate with organizations on a much more intimate level than previous generations ever thought possible. Most of all, I am happy the Belk Bowl is wise enough to embrace these technologies, heard my distress and came riding up on their white stallion to save the day.
Thank you to the social media team for the Belk Bowl.
GO WOLFPACK!!!!!!!!!!!!!!!
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